Creating the #1 Female Entrepreneur Subscription Box to Selling It & Transitioning Into New Business Venture With Julie Ball | Ecommerce Society Podcast

Creating the #1 Female Entrepreneur Subscription Box to Selling It & Transitioning Into New Business Venture With Julie Ball

In episode 226 of the E-commerce Society podcast, we'll talk about Julie Ball's entrepreneurial journey, offering valuable insights and inspiration for aspiring business owners.

Julie shares her remarkable story of starting and eventually selling Sparkle Hustle Grow, an entrepreneurship subscription box that captured the hearts of many. But her journey doesn't stop there. Julie will also share about her current ventures such as coaching and her exciting new Amazon business.

One of the key themes of this conversation is the importance of pivoting and diversifying revenue streams in entrepreneurship. Julie's experience serves as a testament to the fact that being open to new challenges and opportunities can lead to remarkable growth and success in the business world.

Moreover, Julie sheds light on the importance of separating personal identity from brand identity—a crucial aspect for entrepreneurs, especially when transitioning or selling their businesses. By treating a brand as a persona, entrepreneurs can create a distinct and memorable identity in the market, fostering stronger connections with their audience.

This podcast episode is not only informative but also inspiring, highlighting the excitement of exploring new product ideas and platforms as a means of continuous learning and growth in the entrepreneurial journey.

Don't miss out on this insightful conversation! Tune in to the latest episode of the E-commerce Society podcast to hear Julie's entrepreneurial journey firsthand and gain valuable tips for your business venture!

In this episode, we discussed:

Julie's background and entrepreneurial journey
• Starting Sparkle Hustle Grow
Selling Sparkle Hustle Grow and transitioning
 Julie's current ventures and diversifying revenue streams
 Exploring new product ideas
 Separating personal identity from brand identity
 Julie's future plans and where to find her

If you liked today’s episode on The 6 Figure Product Business Podcast, don’t forget to leave us a review & subscribe!

Subscribe on Apple Podcasts

Subscribe on Google Podcasts

Follow on Spotify

Follow on Stitcher

Follow Julie

Julie’s subscription box course: 


Follow Me On Instagram

Sign Up for Thursday Ecommerce HOT TIPS Email

Kerrie Fitzgerald is an ecommerce business mentor & strategist who lives to teach people like you to grow your e-commerce brand without relying solely on ads or spending all your time on Instagram. With the right visibility & stronger marketing, you can have the product business of your dreams 

To learn more about Kerrie, or to inquire about working with our team, head over to  

And to submit a topic or a question for next week’s episode, send us a DM on Instagram!

See you on Tuesday!