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Grow Your Traffic, Sales & Visibility for your e-commerce brand

{100% organically, without ads}


An all-in-one community, coaching & educational membership for female founders growing incredible online you stop doing this whole "product biz" thing alone

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You + The E-Commerce Society = everything you need to get sales rolling in!

If you're anything like most e-commerce businesses...

You started your business with a vision of creating amazing products with a strong mission. Little did you know you’d be spending your evenings setting up a Shopify store, figuring out packaging options and pulling your hair out trying to make social media channels effective for your business.

Imagine your life if you could...

- Learn the strategic system for confident decision making on your business

- Get tips & advice from industry leading marketing experts on a consistent basis

- Be apart of a community of product based biz owners who are just like you to bounce creative ideas off of 

What if someone handed you a roadmap with the exact steps you need to finally start seeing consistent sales and better marketing strategies?

From fixing your website for conversions, to selling on the 'gram, to working with influencers, making money while you sleep, creating systems that keep you organized and so much more.

What if you had a trusted mentor to share their knowledge and experience with you when you've hit a wall Googling every question that causes a road block for your business?
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What's Included:


#1 On Demand Trainings

Learn more about the topics you want when you want with on-demand training. Whether you want to learn more about how to nail your branding, influencer marketing, SEO or conversion you can do so with a click of a button at your own pace.

#2 Monthly Group Coaching

Reap the benefits of a structured program with tons of value and insight from Kerrie as well as other like-minded female entrepreneurs going through the same struggles you are. You'll also gain immediate feedback and receive accountability and support from your group.

#3 Live Q&A's

Get real-time feedback to all your questions when I host live q&a sessions over on our exclusive community group. No question is too big or small!

#4 Guest Experts & Happy Hours

Who says we have to keep all the fun to ourselves? I'll occasionally bring in some of my favorite product business bosses to share their insight and knowledge on different topics. And we can have a glass (or two) of champagne or cold brew while we chat!

#5 Traffic Bootcamp Course {$297 value} 

Lack of traffic is typically the #1 bottleneck or roadblock in an ecommerce business. In this membership you get access to my entire traffic bootcamp course, 6 modules of lessons that teach you all the key ways to drive traffic to your online store. Social Media Traffic, SEO Traffic, Referral Traffic (influencers, affiliates, loyalty programs) Content Traffic and Email marketing & Campaign Traffic.


Hey I'm Kerrie - your product business BFF

Boy mom, crazy dog obsessed, coffee lover, hot sauce connoisseur, who loves binging The Office and is a total marketing nerd.

In 2016 I started a subscription box & e-commerce business called The Dapper Dog Box. I had NO clue what I was doing but I had the determination to figure it out and that's what I did.

Before I knew it, my little subscription box business idea I got at the gym transitioned into one of the most popular pet subscription boxes, an engaged social media community and a loyal base of incredible superfan customers. I absolutely love what I do, and wake up every day excited to help you build your dream product-based businesses.

Over the last 5+ years, I've been able to turn a small start in the product space into opportunities bigger than my wildest dreams. 

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  • Personalized feedback and support directly from Kerrie- hello group coaching calls, live q&a sessions, coffee dates and 1:1 calls at a super insanely low discounted rate
  • Being surrounded by a community of like-minded women who have your back
  • Having a clear path to follow to achieve your most wildest business goals and dreams

The Result? 

You stop feeling alone and isolated in your ecommerce business. You start feeling excited about your business because you have a community of cheerleaders who have your back and a business coach who wants you to fucking succeed- period.

The Result? 

A custom plan for amet, metus at rhoncus dapibus.  ipsum dolor sit amet, metus at rhoncus dapibus.

With the confidence and tools to amet, metus at rhoncus dapibus.  ipsum dolor sit amet, metus at rhoncus dapibus.

How do I know if this is for me?

Perfect for you if:

  • You have an ecommerce / DTC brand and you’re generating revenue, or you're actively working towards a launch

  •  You want to actively build your network and find like minded women on a similar journey to you

  •  You want to learn and put tactical insights into action  

  •  You want to contribute your own learnings, insights and journey so far to help other founders

Not for you if:

  • You're a service business
  • You only sell digital products
  • You aren't ready to take the necessary steps to move your business to the next level
  • You want to keep procrastinating, being unproductive and doing it all on your own
  • You aren't willing to participate, do the work and you think your business will never grow
Okay I'm Ready!

You also get some on-demand trainings to get you started on your way....

Let's take a look at what's inside

** full disclosure we added just a few lessons to get you started and we will be adding more as we go, we will be counting on YOU our founding members to tell us more of what areas you need help in*

Stage 1: E-Commerce Brand Basics

Nail your elements to growing a successful online business (most people skip these & that's why their business fails)

Stage 2: Convert

Turn your online store into one that gets sales {convert browsers into buyers)

Stage 3: Attract

Attract your dream customers and drive traffic to your online store while creating brand awareness. If people don't know you, how can they buy from you?

Stage 4: Loyalty

Nail your elements to growing a successful online business (most people skip these & that's why their business fails)

Stage 5: Launch Strategies

Turn your online store into one that gets sales {convert browsers into buyers

Stage 6: Making 10K+ Months

Learn how to successfully use the right sales channels, how to hire the right people to your team, use social media to your advantage, and scale your business by increasing profitability and growth. 

Here's What Others Are Saying about the membership...

Erica- CEO Avalon Sunshine

Since joining the E-Commerce Society, I have learned an incredible amount of specific and actionable tactics to improve my business.  I have implemented changes and for the first time ever, I’m proud of what my website home page looks like.  Kerrie is so generous with her time and individualized advice I can’t even believe it. Being surrounded by other women in the group who are willing to share, brainstorm and cheer you on is priceless.  I look forward to the live trainings and office hours for immediate feedback almost every week.   

I can’t say enough good things about being part of this membership group.

Chasity-CEO Noura Blanc


The E-Commerce Society is such an amazing community  to be a part of. There are always answers to questions and first hand experience offered when I need it and it’s great to have the support and constant educational resources available in one place that I know I can count on. I love the feedback I can get and the relationships I’ve been able to make as a member. Kerrie genuinely cares about the members and is constantly asking for member input to help us all grow! I have not had one regret in joining and investing in myself and my business!


Yes! A 100% Money Back Guarantee

This membership has a 7 day money back guarantee. If you put in the time and effort to be apart of this community and are not completely satisfied we will refund your money. ** Refunds must be requested in writing within this refund period.

Commonly Asked Questions

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